ATAG
Senior strategy and fractional executive support for AEC and manufacturing firms.
From branding and proposals to CRM strategy, marketing leadership, and operational alignment, ATAG provides experienced guidance for firms that need executive-level insight without a full-time hire. The focus is practical and outcome-driven: make your company look sharper, communicate more clearly, and build the internal structure needed to support long-term growth.
Fractional CMO
Executive-level marketing leadership to align brand, business development, and budgets without hiring a full-time CMO.
Market
Positioning
Clarify who you serve, what makes you different, and how your firm shows up in the market.
Business Development
Design smarter BD strategies, responsibilities, and routines that consistently generate, qualify, and advance the right opportunities.
Pursuit Support
Strengthen go/no-go decisions, pursuit strategy, and proposal narratives so your team can compete and win more often.
System Support
Evaluate and improve your CRM, processes, and handoffs so marketing and BD systems actually support growth.
Evaluate and improve your CRM, processes, and handoffs so marketing and BD systems actually support growth.
Strategy
Connect brand, markets, operations, and revenue goals into a practical, prioritized roadmap your firm can execute.
Capturing Ideas to Turn Them into Results
ATAG works with leadership teams to sort, refine, and sequence big ideas into practical steps that support operations and growth.
About
Brad Riemann
ATAG is run by Brad Riemann, RA, MBA. Brad is a licensed architect and MBA-trained executive who has led branding, marketing, and business development efforts for architecture, construction, and manufacturing firms, from hands-on proposal work to C‑suite strategy. Drawing on decades of experience across design, operations, and growth roles, he helps leadership teams clarify their market position, organize responsibilities, and build practical marketing and BD systems that actually support winning and delivering the right work.
Mission
To help AEC, real estate, and manufacturing organizations clarify who they are, strengthen how they communicate, and build the systems and strategies needed to grow with intention.
Vision
To be a trusted strategic partner to organizations that want more than marketing deliverables alone, helping them align brand, business development, and operational thinking so good ideas turn into stronger businesses.
Get Started
See What's Possible for Your Firm
Let’s explore how we can help you refine your organization, sharpen your positioning, and improve how your business wins and delivers work.
ATAG
ATAG LLC is a Chicago-based consulting practice registered in the State of Illinois, providing strategic marketing, business development, and advisory services to architecture, engineering, construction, real estate, and manufacturing organizations.